online business writing courses

FACT: Publishing articles on the Web 'Is A Must' for success on the Internet.

The concept of article writing is to provide the readers with useful, honest and entertaining information, on topics the readers are interested in. When writing an article, the authors are branding themselves as 'The Expert' on the chosen topic.

Every article written will enhance the authors’ personal reputation, as well as solidify, the authors business and Web presence on the Internet. Simply put, that is why article writing 'Is A Must' for success on the Internet.

The end result of publishing articles to the Net is the articles will drive an automatic and continuous stream of traffic to the author's site and business. Most authors find that article writing has a 'residual value' for their site and business. The articles written drive traffic to the site and business, long after the author has written the article and forgotten about it.

FACT: Well written articles are the 'lifeblood' source for establishing search engine placement and optimization.

Writing high quality, compelling articles is the 'cat's meow' for driving targeted traffic to the authors web site or business. Why is this a 'successful strategy'? Very simply people love to be informed and entertained. This trait in people is what increases the value of your articles immeasurably.

Benefits of Article Writing:

* Establish author as an expert on chosen topic.
* Generates 'targeted' traffic to web site and business.
* Makes site/business 'search engine friendly'.
* Makes the site/business 'people friendly'.
* Creates useful back links for search engine placement.

FACT: Article writing can be difficult!

Overall, article writing can be a daunting task for some, while others find a great deal of pleasure in writing. When someone starts trying to write, they find out the most difficult part is actually starting the writing process. However, when an author perseveres, he or she finds, that their 'return on investment' of time, is mind 'boggling'. Indeed, writing articles is not easy, but authors are building invaluable 'collateral' in their web sites and best of the writers’ personal reputation.

Starting to write:

Assuming that the author is well versed in the selected topic, the writer must determine the question or problem he or she wants to solve with the article. The next step recommended by expert copywriters, is to write the headline first, then compose the article around the headline. In doing so the writer must ensure that the content and layout fit the question or problem they are addressing.

FACT: If the author fails to publish/market the articles the writer might as well kiss all the benefits 'GOOD-BY'.

The author must decide to publish or 'die'. Making this decision is what stops many writers 'dead in their tracks' at this juncture of writing. 'FEAR' of rejection by the readers and criticism from their peers is the primary contributing cause to this 'freeze up'.

What is the quickest way to overcome this ‘FEAR’? The easiest and fastest way to control the fear is by publishing the article to one of the many article directories or to the writers Web site on the Net. By taking this action the author will experience such a 'rush' the 'FEAR' will be dispelled.